Now United team with KitKat on limited edition bar and new music. To launch it's Loyalty Program in Brazil, as a result of Now United Partnership, KitKat launches a the limited edition KitKat Now United flavor, a chocolate bar with 12 fingers with 12 different colors representing the band's members colors and it's meanings. To celebrate the new flavor, Now United launched a song "Turn It Up" inspired by KitKat, and Brazilian Gen Z's loved at the point of make the song hit the trending topics on Twitter and on Youtube when the song was dropped.
